Sports are the hot topics in the mainstream at the moment. And, very well might be what is top of mind for your listeners. However, according to the research, your listener is not coming to you to hear the latest sports scores or commentary. In this month’s blog, Chuck discusses what it really takes to grow listenership. Are you keeping your listeners’ wants and needs top of mind when planning your programming?
Generate content that engages and connects with your audience. Senior Talent Coach Beth Bacall shares some tips on just how to do it.
New insights on the state of CCM Radio. How does your listener and their wants and needs fit into ensuring your CCM Radio is here to stay?
Where has the year gone? When time is flying by, sometimes it’s good to take a step back and fine tune some things. Is it time for a Summer Music Tune-up? In this month’s blog, Chuck asks this question and gives you a few low-cost, minimum time required things to consider when you’re looking to increase your ministry impact.
Our listeners want an escape from the hurried, negative and scary. In this month’s blog, Chuck shares one example and lays out why it’s so needed to add these heartwarming stories into your programming.
You’ve heard us mention it but have you taken time to talk to your listeners to truly understand what they want from you?
In this month’s blog, Chuck shares how your programming can be transformed by taking time to talk to your listener.
Christian broadcasters have an opportunity to be a light in the darkness for our listeners. To proclaim the hope that is promised. What insights can you gain to help you continue this important work?
We continue our two-part series on the Importance of Listening to Your Listener. In Part 2, guest writer Beth Bacall dives into how you can key into your listeners stories to help you reach them more deeply.
This month we begin a two-part series on the Importance of Listening to Your Listener. In Part 1, Chuck explores why talking to you listener is so important to understanding her needs and wants.
One routine NFL game became the source of joining us all in prayer. But, why? In this month’s blog, Chuck reflects on the lessons that can be learned from the recent Buffalo Bills game that caused us all to pause in prayer and the importance of letting go of our control and letting God take over.
It’s important to remember the WHY in your holiday programming. Why are you on air? Why are you doing what you’re doing? In this month’s blog, Christian Radio: The Only Good Thing, we share some insight from a listener we met during a Listener Advisory Panel.
Your listener has limited time and needs you this holiday season. In this month’s blog, we give you an audio sample to demonstrate how you can grab your listener and we give you our thoughts on why it’s one of the best audio breaks we’ve heard.
