Blog
We Need More Silence – Part 2
In this month’s blog, Chuck continues his look into why more silence is sometimes a good thing when it comes to connecting with your listener in her hurried, busy world.
October 17, 2022
Blog
We Need More Silence
As members of the radio and other forms of media, we’ve been taught “dead air” is bad. In this month’s blog, Chuck explores why silence is sometimes a good thing when it comes to connecting with your listener in her hurried, busy world.
September 19, 2022
Blog
What are You Going to Stop Doing – Part 2
Last month we took a look at what may cause your listeners to be distracted while listening and how to reach them. This month, Chuck continues his discussion on how to reach your listener more deeply and asks what are you going to stop doing to grow closer to God?
August 15, 2022
Blog
What are You Going to Stop Doing?
Your listener has a short attention span…what are you going to stop doing to allow her to stay and come back?
July 18, 2022
Blog
Christian Radio: Now is not the Time to Go Wobbly on Jesus
Chuck’s back from the 2022 CMB Momentum and he brought back a key takeaway to help Christian radio stay focused.
June 20, 2022
Blog
Why do Millennials, Gen Xers and Boomers Listen to Christian radio?
The Finney Media Why Listen® Survey gathers data among Christian Radio listeners of all generations. In this month’s blog, we take a look at why Millenials, Gen Xers and Boomers listen to Christian radio and ways you can reach these unique groups in your programming.
May 16, 2022
Blog
CCM Fastest Growing Radio Format in America
A recent article on format growth says Contemporary Christian Radio is the fastest growing format in America! Let’s take a look at the data and find out why this is a cause for celebration!
April 18, 2022
Blog
Your Millennial Listeners: What Do They Want From You
Millenial Listeners are a unique demographic. They want Christian radio but have specific needs. We show you what they want as pulled from the 2021 Finney Media Why Listen® Survey.
March 21, 2022
Blog
Getting into the Mind of Your Listeners
How can you get to know your listener on a deeper level? Chuck shares the 4 A’s to better understanding your listener.
February 14, 2022
Blog
How to Achieve Creative Heart Connection
In this month’s blog, How to Achieve Creative Heart Connection, Chuck provides audio samples to demonstrate how to have creative heart connection with your listener and discusses the importance of having multiple versions of your sound to ensure you choose the best option for your listener.
January 17, 2022
Blog
New Year’s Resolution: Commit to Being Heard Through the Noise
Have you made your New Year’s Resolutions yet? Yes, even Christian radio stations may want to take a look at goals they want to achieve in the new year. Top of the list should be to be heard through the noise in your listener’s world.
In this month’s blog, Commit to Being Heard through the Noise, Chuck shares with you two key things your Christian listener wants to hear from you and gives you a story to show exactly how to do it.
December 13, 2021
Blog
A Word about Spiritual Growth
We are often surprised at the additional insights we are able to pull once the Finney Media Why Listen® survey is complete.
In this month’s blog, Chuck shares with you an eye-opening insight from the survey that will help you tailor your sound to reach your listeners where they are now.
November 15, 2021
