How to be a Light in the Darkness

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Seen in our newsfeed recently…

America Pulls Back From Values That Once Defined It 

  • Interested in Religion ↓
  • Patriotism ↓
  • Having Children ↓
  • Community Involvement ↓↓
  • Money ↑

How about encouraging news:

Contemporary Christian Radio ↑↑

The fastest growing format since 2011. See the chart in this column:
MUSIC RADIO: A KINGDOM OF GOLD – RADIO LINK

We’re just wrapping up our 2023 Finney Media Why Listen® nationwide survey of Christian radio listeners. The survey took place from January to March and the news is great! Are listeners wanting Biblical content? Yes! Are they looking for encouraging, Jesus-focused stories? Yes! Are they very, very positive on our format? Yes! You’ll see more in our presentations at this year’s NRB conference and CMB Momentum.

Should we be encouraged? Yes!

Should we be challenged? Yes!

Not just because listeners are flocking to CCM radio, but also because of this from our friends at Blackaby Ministries:

If . . . you notice the world . . . becoming darker and darker, don’t blame the darkness! It is simply doing what darkness does. The only remedy for darkness is light. If the world is becoming darker, the problem is not with the darkness. The problem is with the light.
YOU ARE THE LIGHT – BLACKABY MINISTRIES INTERNATIONAL

So, here’s the question: What’s the next step your ministry – and you – can take to be the light?

We’d love to be part of your conversation. Visit our CONTACT US page and let’s get started.

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