
December 2025: Top Five Motivations for Giving among CCM Listeners
Giving season is here and knowing what motivates your listeners to give to your station or ministry can help you focus in on that one thing that will take your giving campaign to the next level. New from the 2025 Finney Media Why Listen® Survey is the Top Five Motivations to Give among CCM Listeners. What is one thing you can do today to impact your listener’s giving this season?