Be Heard

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by Beth Bacall, Senior Talent Coach

Let’s talk about something really important; being heard and being a good listener. God has offered you a place on the airwaves. How amazing! Glad you listened to Him. But when was the last time you listened to yourself? When was the last time you intentionally listened to how you are being heard on the air? As an on-air talent with a whirlwind of responsibilities, it’s okay to take a beat and tune-in to how you are sounding on those speakers. In fact, I encourage it.

As a talent coach, I get it. Listening to ourselves on the radio isn’t just about critiquing our performance. It’s a chance to discover our hidden talents and assess if our on-air messages are translating the way we want them to. You bring something special to the table, and that is a perfect vehicle for content. Maybe you’re the parent of a kid with special needs, or you volunteer reading books for the blind. You might be the only cook in your family that can create knockout dishes everyone wants. Whatever it is, these are identity builders that make your show shine.

In my experience, talent tends to overlook all the wonderful pieces of themself that would allow a listener more opportunities for engagement. Pointing out the strengths, the truths and the compelling aspects of a story builds a relationship with the listener. It’s about tapping into the power of your own experiences and sharing that with your audience. Whether it’s a heartfelt prayer or a funny anecdote, that authenticity is what keeps listeners coming back for more.

You might be someone that navigates this naturally, or maybe you haven’t had the chance to consider and identify all the great pieces of your life that would make a difference. Talent coaches listen to the talent first, their audio next, and then provide support so you can embrace the richness of your experiences, the depth of your passions, and the uniqueness of you, and how you share God’s love authentically. It’s fun to hear on-air talent embrace the quirks, passions, and moments that make you, well, you.

It’s not about fitting in—it’s about standing out, being heard and understood.

Finney Media offers Talent Coaching that connects the person to their talent, their audience and most importantly God. We hope to connect with you at the 2024 CMB Momentum Conference happening May 29-31, 2024, in Orlando, FL or anytime you’d like to hear how you

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