How to Create Content that Connects

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Written by Guest Blogger Beth Bacall, Sr. Talent Coach

Finish 2023 strong. Speak to the heart of our listeners with relatable and encouraging content. How?

What is heard coming out of the speakers begins with how you prepare for your show and the vision/programming direction of your station.

Friday night lights are on, Christmas decorations greet you as you enter Costco, and 2024 calendars are being considered. This fall season will soon be closely followed by winter happenings and a New Year. It will come faster than you think! Boost your on-air content to go beyond “something to talk about” or “what we usually talk about.”

Join me as we’ll take a glimpse at content generators geared toward the last quarter of this year. We’ll dig into how we can create moments that matter. Maybe it’s a local story, a station event, or a scripture verse that speaks to the day and time you are on the air.

Want to learn more? Reserve your seat at our next Finney Media webinar happening on September 26th at 11 a.m. CT/Noon ET. REGISTER TODAY!

 

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